Friday, April 6, 2012
Cognitive Dissonance and Sugarloaf Reggae Fest 2012
The return of the cold weather got us thinking about the goings on at our sister property, the Herbert Hotel in Kingfield, Maine (website here). The Herbert Hotel is located in the western mountains of Maine, about 12 miles from Sugarloaf Mountain ski resort. For those in the know, spring skiing is an unrivaled exercise in cognitive dissonance as you race down a snow covered mountain in Bermuda shorts. To this end, next weekend (April 12th through 15th) marks the annual unofficial end of the ski season at Sugarloaf marked by the annual Reggae Fest (more info here), a celebration of the cognitive dissonance that is spring skiing set to a live Reggae soundtrack. So, if anyone is interested in a Western Maine adventure next weekend, grab your skis and some patchouli oil and give our sister property a call at (207) 265-2000.